Apple/Motorola Bring iTunes to Cell Phones

According to Reuters, Apple and Motorola have teamed up to develop a new generation of cell phones which can connect to iTunes and the iTunes Music Store and play music from it. This is the first non-Apple device (i.e. non-iPod) to play iTMS songs, and maybe the sign that Apple is finally openning things up to other players, thus openning the door to an even larger audience.

One analyst has postulated that Apple is looking to transform itself from a computer company into a record company. Maybe he was right!