UnderArmour CEO cuts salary to $26K

Yeah, it is a cheap publicity stunt, but such things can sometimes be important for inspiring us. The CEO of UnderArmour clothing has cut his salary from $500K to $26K when his company failed to meet sales goals. The salary is the same amount he earned in his first year as CEO.

Such symbolic gestures are sometimes important to motivate the rank-and-file that make a company run. Moves like this bring about hope and a sense of teamwork. The alternative is the sense of fear that comes with layoffs, or the sense of injustice that comes from seeing failed executives walk away will millions in bonuses.