Thursday, January 05, 2012

Brilliant - Why movie theaters are failing

Why Movie Theaters Suck



quizwedge said...

I'd say the prices are off. $8 per ticket is possibly matinee price or with a coupon, but $5 per snack is probably high.

On the staying home side I can't imagine the drinks costing $2 / drink unless you're trying to spend more.

Nomad said...

I'd agree this is best case scenario for the movie theaters. If you inflate to non-matinee and buying at real theater prices (which I'd say $5/snack is spot-on for the Northeast), and deflate the other side to $1/drink and $1/snack (microwave popcorn feeds 4 and is about $1/bag) then it gets worse than shown.